In the November 3rd Roycroft Blog, I mentioned the never-ending expenses of operating the Roycroft enterprise in 1907. Here are a few details of Campus expenses which were listed in The Advertiser on November 14, 1907:
“At the Shop
"10,000 worth of Italian paper was purchased this week. Ripamontei, the representative from the factories at Fabrino Italy, states that only for the Roycroft business is his tour to America necessary.
“A new $5,000 two-color Harris Rotary Press has been installed. Business is booming.
“Cy Rosen has his eye on a new 7,000 electrotype plant.
“2,500 packages are sent out every day. This will continue until Christmas time. There are yet 200,000 books and calendars to be mailed.”
Big business was booming in the heart of rural East Aurora.
The original Roycroft print shop was constructed in 1897. It is the wooden country gothic style structure now housing the lounge and bar at the Roycroft Inn. By the fall of 1898 Hubbard was already putting an addition on this first building that more than doubled its square footage.
The three story tower in back went up in 1898 and the Advertiser newspaper reported in the November 10, 1898 issue, “Building improvements are flourishing in the central part of the village. On Grove Street E.G. Hubbard has the foundation nearly completed for an extensive addition to the Roycroft Printshop.”
Expanded printing operations moved into the new south wing, nowadays used as the Inn’s large dining room. Just a few short months later, after “A Message to Gracia” was published in the March 1899 Philistine, more buildings would begin to go up on South Grove Street, in response to the overwhelming demand for reprints of this article.
Come see these beautiful buildings for yourself. The Campus was granted National Historic Landmark status in 1986, less than 100 years after the first building went up. It is one of three National Historic Landmarks in East Aurora.
The original print shop in the foreground, the tower addition to the left in the photograph.